Adidas by Undefeated AW18

Adidas and Undefeated re-join for the AW18 season to deliver a expansive collection of street-sports feel apparel and high-performance footwear. The capsule is epitomised by the phrase “adidas Performance, Issue Type. Undefeated Action Capabilities,” which features across various pieces. Leading themes of the collection include a bespoke grayscale camouflage pattern — which appears through skintight running gear […]

Adidas and Undefeated re-join for the AW18 season to deliver a expansive collection of street-sports feel apparel and high-performance footwear. The capsule is epitomised by the phrase “adidas Performance, Issue Type. Undefeated Action Capabilities,” which features across various pieces.

Leading themes of the collection include a bespoke grayscale camouflage pattern — which appears through skintight running gear — as well as a function first tech throughout. The functional mindset of the collection is enhanced through a line-up of pioneering performance technologies. The footwear models feature recent adidas advances including BOOST soles for ultra-responsive cushioning and Primeknit uppers. The apparel range is highlighted by a minimalist jacket consisting of water-resistant, breathable GORE-TEX fabric technology.

The Adidas by Undefeated AW18 collection will be launching at The Hip Store on 09/11/18. Available in Leeds at 7:00am and online at 08:00am.

Published by Tristan Chidlow

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