adidas Originals NMD Racer Primeknit
adidas Originals start 2018 on the front foot introducing a brand-new silhouette to the NMD family, the NMD Racer Primeknit. Without straying too far from the original design, the NMD Racer PK is a refreshing update to a style that has been tried and tested through various colourways with multiple collaborations to its name.
The NMD Racer PK has a futuristic, racing-inspired, streamlined appearance, with a sock-like fit featuring the innovative Primeknit fabric throughout the upper with neon bursts to the outsole, midsole and heel. Like past NMDs, the midsole is packed with Adidas’ innovative Boost technology, wrapping its way around the heel with the traditional heel plug unit slightly further back from where it usually sits.
Additional features include welded 3-Stripes to the side walls, the trademark NMD heel pull and an updated racing-style Quickstrike outsole with added traction for a tighter grip with every step. What’s most striking is the vibrant, fluorescent accents of neon yellow and bright pink to the outsole that creep up onto the midsole adding an energetic colour pop to a predominately black and white trainer.
The NMD Racer PK is complete with tonal laces, a flash of neon pink to the heel tab and a velvet-crafted overlay across the heel that brings a touch of class to a sportswear silhouette. The adidas Originals NMD Racer Primeknit is coming soon to The Hip Store.



New Year New Clothes
Whether you’ve planned a big night out or you’re keeping it real by staying in with friends and family, some new bit of clobber is crucial to welcome in the New Year in style. Be it a new shirt or coat for a night out, a cosy bit of knitwear for the pub or something comfy for lounging around the home we’ve plenty of new bits in that’ll do a job.
So it’s time to say goodbye 2017 and hello 2018 by adding some new pieces to that weathered and weary festive wardrobe. Looking beyond New Years Eve it’s always nice to add some new bits to your rail for the start of a new calendar year and kick-start 2018 in the best possible shape. Take a closer look at what’s new right here or scroll down and shop our New Year Eve outfits.
adidas Originals Montreal 76
adidas Originals reissue a trainer that was created as an all-purpose training and lifestyle shoe for the German football team to wear between matches in the 1976 Montreal Olympic Games. The Montreal 76 has not been available since 2011 and this time out the extravagant midsole still features, extending up and around the heel segment. Additional features include a perforated toebox, premium suede and leather uppers, a rubber outsole, tonal laces, a collapsible heel, a comfortable leather inside lining, a contrasting leather heel tab with the trefoil logo and branding to the tongue and side walls to finish. The adidas Originals Montreal 76 is online now.
Win your ultimate Christmas gift
If the sky was the limit, what’d be on your Christmas wishlist this year? The festive season is upon us and we’re embracing the gift-giving spirit. Simply tell us below what would make the big day a memorable one and you’ll be in with the chance of winning it. Sounds good doesn’t it? Let us know here and we might treat you to it.
Good luck and Merry Christmas from The Hip Store.