Introducing ETQ. Amsterdam
ETQ. Amsterdam
Founded in Amsterdam back in 2010 ETQ. have become true pioneers when it comes to premium footwear. They continue along their experimental path, pushing the boundaries each season to create truly innovative designs which are all handcrafted by footwear experts from their small factory in Portugal.
ETQ. focus on iconic minimalism for the Autumn/Winter collection, using premium materials to create some really slick, tonal, textured designs.
Visvim SS’17 Preview
Visvim SS’17
As you may have guessed, we’re huge fans of Visvim here at The Hip Store and our buyers were lucky enough to attend the brand’s first ever runway show at this summers Pitti.
These pictures, courtesy of the team at Hypebeast, follow on from that much talked about show and tell a tale of things to come from the brand for Spring/Summer ’17.
Looking pretty good isn’t it?













Common Projects AW’16
The rise of the premium sneaker has been unparalleled in recent seasons and the desirability of Common Projects shows that.
Their AW’16 collection showcases the brands minimalist aesthetic at its finest using premium Italian leather in a showreel of new colours and updated styles.
Norse Projects AW’16
Back with a bang for AW’16, the team at Norse Projects present their usual quality, style and substance.
There is a distinct focus on the use of standout materials, such as Primaloft and Elka, which are applied to some of the brand’s classic designs – think winter wardrobe essentials with a distinct scandi twist.









