HIP Spotlight: Korean Clothing Brands

Korean labels represent some of the most exciting and interesting contributions to contemporary menswear in recent years. They present bold silhouettes and referential pieces – both enhanced with intricate details. Korean brands often reinterpret classic motifs, adding their own twists to foregone styles from European and American cultures. With a keen focus on Americana, workwear and sportswear, our ever-expanding roster of Korean brands at HIP create versatile garments ready to form the bulk of any modern men’s wardrobe.


Covernat marry everyday comfort with casual Americana-inspired style, presenting classic silhouettes and wearable designs. With an array of collaborations each season, the label has become a staple in the Korean market. At HIP we are the only retailer in the UK to stock Covernat.


Further exploring a motif of American casualwear is FrizmWORKS: a brand formed in 2010 based in Anyang – a city in South Korea. Its design process involves researching past styles and themes, before enhancing garments with subtle details and contemporary twists. Epitomising effortless everyday style – a feature within the landscape of modern clothing – FrizmWORKS’ collections place wearability and comfort at the forefront.

Uniform Bridge

Based in Korea and quickly gaining attention worldwide, Uniform Bridge’s Men’s and Women’s collections present an in-depth take on American workwear and militarywear, cast through their own unique eye. Expect to see clean-cut designs that reimagine iconic garments.

Explore the latest collections at HIP online now.