New Balance return this season with another iteration of its coveted 550 silhouette. The shoe was first introduced in 1989, created by the famous sneaker designer Steven Smith as part of the label’s basketball collection. This updated version is reimagined in a timeless ‘black & cream white’ colourway. The sneaker’s uppers are crafted from supple leather detailed with breathable perforations at the mudguard, whilst it features a rubber outsole and is decorated with classic branding in the form of a ‘N’ at the side wall and basketball logo at the tongue.

The New Balance 550 ‘Black & Cream’ launches at HIP on 01/06/22 online via our draw.