New To HIP: Standardtypes

Standardtypes is a London-based studio that twists classic shapes with an expansive taste that encompasses utilitarian genres like military, vintage and outdoors. Emphasising fit and function, the label uses durable, high-quality fabrics to offer modern staples that ignore fads and trends.
Standardtypes – new to HIP for SS23. Online now.





Event Recap: adidas ‘Club Jamaica’ At Jumbi, Peckham

Last weekend HIP had the pleasure of visiting the adidas ‘Club Jamaica’ Event at Jumbi Peckham – an all-day celebration of Jamaican heritage and culture in conjunction with the launch of the Wales Bonner designed Jamaican kit collection.
Jumbi – a hi-fi music bar & restaurant was transformed into ‘Club Jamaica’ – with the aim to bring a feel-good day and evening based around the unique cultural history and impact of Jamaica.
Jamaican cuisine was served by Jumbi whilst an array of live music, panel discussions, workshops, gaming stations and 3-a-side football games unfolded throughout the day – as the local community and friends of adidas joined to add to the celebration.




YMC Women’s SS23 Collection At HIP

British label YMC unveil their first collection for SS23, heavily inspired by the 60’s hippie movement, with a focus on using sustainable, repurposed fabrics, intricate floral embroidery, and bold, chequered patterns.
Here at HIP, YMC is a key part of our women’s contemporary offering – presenting a wide selection of elevated outerwear, sweatshirts, knits and more each season. YMC is a British brand with two decades experience in creating modern, understated, eminently wearable clothing. Each YMC collection is designed thoughtfully, giving due reverence to both the quality of materials and traditions of quality craftsmanship.
YMC Women’s SS23 Collection at HIP – Online now.









New Balance x Stone Island 574

This season Stone Island team up with New Balance to reimagine the famous 574 – one of NB’s beloved lifestyle sneakers that was introduced back in 1988. The utilitarian clothing label breaths new life into the model with a technical makeover. The shoe’s upper matches durable ripstop with suede, also using 3M reflective details and a metallic finish to ‘N’ branding at the side walls. Other elevated features include wool lining, and finally Stone Island’s symbolic compass badge appearing at the tongue.
The New Balance 574 x Stone Island launches at HIP on 16/02/23 online via our draw.



