EVENT RECAP: HIP PRESENTS AN EVENING WITH PUMA & NOAH

This week saw HIP host a special dinner party at the prestigious Manchester Tennis & Racquet Club – a unique members club with origins dating back to 1884. Joined by the friends, family and local faces that make up the wider HIP circle, the dinner party highlighted the launch of PUMA and Noah’s latest Summer 2023 capsule collaboration.

The capsule introduces a new version of the Puma Star in conjunction with apparel. Noah has always had a penchant for exploring the nuances and motifs related to sporting subculture. This collaboration imagines the world of tennis in the ’70s and ’80s with a humorous and light-hearted approach.

The clothing touches upon the first intersections of sport and style. The range has a sports-prep feel with a playful undertone, capturing the spirit and style of the era by referencing how athletes used clothing in their own individual way before the rise of technical garments.

The footwear silhouette shines a light on the Puma Star – a lesser-known archive model originally named after Wimbledon that was only released in Europe. The low-profile tennis sneaker embodies the sport’s tasteful performance style and off-court elegance.

The PUMA x Noah collection launches at HIP on 01/07/23 online at 8am and in Leeds at 10am.