HIP Summer Friends & Family Lookbook Pt. 2

As we reach high Summer, we are pleased to share the second part of our HIP SS21 Friends & Family lookbook. To better showcase our brand ethos and latest SS21 collections, we wanted to shine a light on our team, friends of the brand and the general closer circle within HIP that make us what we are. Friends and family of HIP carry their own personality and style uniforms, mixing what we offer into something unique and new. The process of the lookbook has been about focusing on the people that make HIP tick. We as a brand have evolved through the years to become a true lifestyle retailer, aiming to enhance the lives of people who care about good design and quality, with our ‘Friends & Family’ at the heart of bringing this vision to life.

Explore our latest SS21 collections at HIP online now.