YEEZY BOOST 500 ‘Utility Black’
This Winter adidas Originals + KANYE WEST bring back the fan favourite YEEZY 500 ‘Utility Black’. Taking utilitarian design cues from archive hiking and military boots, the YEEZY 500 features a smooth neoprene and shaggy suede based upper alongside the usual stitching, laces, and a supportive bulky adiPRENE sole seen in the YEEZY 500 line.
The adidas + KANYE WEST YEEZY BOOST 500 “Utility Black” launches at HIP on 30/11/20 online via our raffle.
Awake NY x Levi’s AW20 Collection
In conjunction with the release of their highly anticipated AW20 collection, Awake NY have partnered with Levi’s to create a limited edition, upcycled collection of patchwork Levi’s® Trucker Jackets and 501® Jeans. Perfectly capturing the New York DIY aesthetic, transcending cultures and bringing it to life through timeless and thoughtful collections – Awake NY brings new life to Levi’s icons with patches and panels of deadstock fabrics to give them a streetwear twist and New York flavour, with two heroes in the collection being the 501® and the Type III Trucker, all from the Levi’s® Authorized Vintage program.
The base of the collection before the customization work is done begins with the Levi’s® Authorized Vintage indigo Type III Trucker in a classic fit and the Levi’s® Authorized Vintage indigo 501® in its iconic straight-leg fit. Through a hand-sewn process, patches of colourfully patterned, upcycled men’s shirting material with black thread to highlight the imperfect, natural look of hand stitching have been added. The result is a set of eye-popping, head-turning pieces that perfectly blend Levi’s classic style with Awake NY’s and streetwear sensibility and capture both brand’s DIY spirit, with each garment is a unique one-off piece you can cherish for years to come.
The lookbook for the collection was shot in Phillidelphia by renowned Philly born and past Awake collaborator Quil Lemons. Speaking on the collection, Awake NY founder Angelo Baque stated on his Instagram “Thank you from the bottom of my heart Quil for sharing and shooting your family with us for this project. The objective of this shoot was to start shifting the perception of the fragmented Black and Brown family that has been portrayed for too long in mainstream media. We are creating the new here and taking control of our narratives. Vulnerability and love amongst young men presented at a high level and not through trauma”.
The Awake NY x Levi’s AW20 Collection is online now.
YEEZY BOOST 380 ‘Onyx’
adidas Originals and Kanye West join once again this Winter for an all-new iteration of the coveted YEEZY BOOST 380. The YEEZY BOOST 380 ‘Onyx’ features an upper composed of a deep earthy black re-engineered Primeknit offset with a tonal slash and brown detailing alongside black laces, collar, and gum sole. As expected, the 380 is finished off with a re-engineered full-length BOOST midsole for endless added comfort.
The adidas + KANYE WEST YEEZY BOOST 380 ‘Onyx’ launches at HIP on 28/11/20 online via our raffle.
adidas Originals x Jonah Hill Samba Pack
Following on from his Superstar release in July, adidas Originals have worked with Jonah Hill to create a new take on the Samba alongside a capsule collection of matching tonal puffer coats, chinos and shorts. Throughout its existence, the Samba has cemented itself as a timeless staple that can be worn in many ways and is Hill’s personal choice from the adidas archive. Always ahead on the game when it comes to style off the court – adidas Originals have collaborated with one of culture’s most game-changing and of the moment creative forces, Jonah Hill, to present a striking spin on the timeless silhouette.
The Jonah Hill Samba creates an organic connection to Jonah’s own childhood influences, inspirations, and points of reference and follows a similar aesthetic as his Superstars. Bright hand-written branding features upon the leather uppers via embroidery on the mid-panel next to the iconic three stripes, while Hill’s initials have also been added onto the heel tab for a further personal touch. Crafted from premium leather and suede, the Samba looks back to the ’90s with the hand-written DIY like branding. The tonal aesthetic is continued with matching stitching, laces and classic rubber sole unit. Drawing inspiration from Jonahs own personal style, the collection is rounded off with a trio of matching tonal puffer coats, chinos and shorts to create various laid back looks for everyday wear all year round.
The adidas Originals x Jonah Hill Samba Pack will be launching at HIP on 14/11/20 online at 08:00am.
